The country of Cuba is a beautiful and mysterious place to many because of its previous isolation from the rest of the world. Photos from Cuba tell of an oasis stuck in time, with its beautiful classic cars, palm trees, and dreamy beaches.
Fortunately, Cuba’s incredible music was never blocked by an embargo and its infectious sound has traveled far and wide, giving us a romantic idea of their way of life. However, the new foreign policies present us the opportunity see another side of Cuba.
In Rodriguez’s new music video, “Yemaya,” he gives us a glimpse into what Cuba is really like in 2017: vibrant, rich in culture, and filled with kind, smiling faces, not so different from those we see in our everyday lives.
“This video is inspired by my roots, Cuba, its people, its streets…” – Alfredo Rodriguez
Alfredo named the song after “Yemaya,” the goddess of the sea. Her influence in Cuba is profound as a lot of people pray to her in the hopes that she will deliver family members safely to the U.S., but unfortunately many get lost at sea. Producer Brock Lefferts took this solemn reality as an opportunity to showcase the people’s resilience and steadfast faith through the vibrant photos of Cuba shot by Alfredo’s friend, Miriam Páez.
The kaleidoscopes in the video of people dancing passionately in the streets create a sense of life: complex, yet dynamic and inspiring.
The song was inspired by the Yoruba chant for Yemaya, arranged by Alfredo & drummer Michael Olivera, and features Cuban-French duo IBEYI.
Watch the video here